| N.B.: |
(1) |
Question NO.1 is compulsory. |
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(2) |
Answer any five questions from the rest. |
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(3) |
Figures to the right indicate marks. |
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| Q.1. |
a) |
Answer in brief (any four) :
| (i) |
What is Niche Marketing? |
| (ii) |
Who issues “Let export order”? |
| (iii) |
What do you mean by ‘Negative List’ in exim policy? |
| (iv) |
State any four advantages of direct exporting? |
| (v) |
Enumerate any for special problems of export marketing? |
| (vi) |
What is International Dumping? |
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8 |
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b) |
State with reasons whether the following statements are True or False (any four) :
| (i) |
There are two parties to a letter of credit. |
| (ii) |
Profit will be the maximum at the B.E.P. |
| (iii) |
Shipping Bill is a document of title to goods. |
| (iv) |
Export Inspection Council issues certificate of origin to the exporter. |
| (v) |
Tariffs increase the price of imported goods. |
| (vi) |
Main item of import of MMTC is food grains. |
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c) |
Give full forms of the following abbreviations :-
(i)IRMAC (ii) ASEAN (iii) OPEC (iv) OGL |
4 |
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| Q.2. |
a) |
“Export are necessary only for underdeveloped countries.” Comment. |
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b) |
Explain the main export marketing organizations in India. |
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c) |
Distinguish between International marketing and Domestic marketing. |
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| Q.3. |
a) |
What are the highlights of Exim policy 1997-02? |
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b) |
Write a note on export policy of a firm. |
5 |
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c) |
What are the important points to be considered in product planning? |
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| Q.4. |
a) |
Discuss the role of SIDBI in export finance. |
5 |
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b) |
What is packing credit? State its features. |
5 |
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c) |
Briefly explain ECGC’s financial quarantees. |
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| Q.5. |
a) |
Discuss between consular’s invoice & certificate of origin. |
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b) |
“Bill of Lading” is an Important document. Give reasons. |
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c) |
Bring out the importance of following document:
i. shipping bill ii. Mate’s receipt. |
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| Q.6. |
a) |
Explain the various methods of payments in export marketing. |
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b) |
Explain the preshipment inspection procedure. |
8 |
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| Q.7. |
a) |
Explain in brief various incentives offered by the Government of India to exporters. |
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b) |
State the functions of Export Promotion Councils. |
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c) |
Explain the functions of STC as a canalising agency of the Government of India. |
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| Q.8. |
a) |
What is product positioning? State its importance. |
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b) |
Explain barriers in export marketing communication. |
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c) |
What are the methods of personal selling in international market? |
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| Q.9. |
Write short notes on any four of the following : |
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a) |
Product life cycle |
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b) |
Trade Development Authority of India |
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c) |
Deemed Exports |
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d) |
Advantages of letter of credit to exporter |
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e) |
C.I.F. quotation |
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f) |
Indian Institute of packaging |
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| Q.10. |
a) |
How FOB price is determined? |
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b) |
What is Break-even-Analysis in export? |
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c) |
Calculate the minimum FOB price in US dollars to be quoted by an Indian exporter on the basis of the following information: |
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| Ex-factory cost |
Rs. 1,50,000/- |
| Packing Cost |
Rs. 30,000/- |
| Transportation Charges |
Rs. 20,000/- |
| Contribution to Profit @10% of FOB Cost. |
| Draw back of Duty @ 10% of F.O.B. price |
| Rate of exchange |
1 US Dollar = Rs. 50/- |
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