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Exports Marketing

March 2007

Time: 3 Hours
Marks: 100
NB:
  1. All questions are compulsory.
  2. Figures to the right indicate full marks.
  • Q.1(a) Explain the following terms/concepts in about 30 words (any eight):- 16
  •   1. Duty Drawback.  
  •   2. Negative list of Exports.  
  •   3. Product Positioning.  
  •   4. TRIM'S.  
  •   5. MODVAT.  
  •   6. Back- to - Back L/C.  
  •   7. Certificate of Origin.  
  •   8. SEZ.  
  •   9. Seed Capital Scheme.  
  •   10. LIBOR.  
  •   11. IEC Number.  
  • (b) Give full forms:-  
  •   (i) SAPTA.  
  •   (ii) NAFED.  
  • Q.2 Answer any two from the following:- 16
  •   (a) Explain the problems faced by Indian exporters in overseas markets.  
  •   (b) Explain the composition of India's exports during the last decade.  
  •   (c) Explain the implications of WTO for a developing country like India.  
  •   (d) Explain the importance of exports for a developing country.  
  • Q.3 Answer any two from the following:- 16
  •   (a) Discuss the procedure in selecting overseas markets.  
  •   (b) Distinguish between Direct Exporting and Indirect Exporting.  
  •   (c) What are Star Export Houses? Explain their functions.  
  •   (d) Explain the implications of Foreign Trade Policy: [FTP] 2004 -2009.  
  • Q.4(a) Answer any two from the following:- 16
  •   (i) What is break-even point?  

    From the following cost data of Rolta Ltd., Calculate the minimum FOB price to be quoted by them for an export order of 1000 units if they want a profit margin of 15 % of FOB cost.

  •  
    Material Cost Rs. 40 per unit
    Labour Cost Rs. 15 per unit
    Overheads Rs. 5 per unit
    Packing and transportation Cost Rs. 5 per unit
     
  • The company will be entitled for 10 % Duty Drawback assistance on FOB price.
  • Conversion rate $ 1 = Rs.45
  •   (ii) Explain- in brief, the various export pricing strategies.  
  •   (iii) Explain the procedure to obtain post shipment credit.  
  •   (iv) Discuss the forfeiting scheme of EXIM bank.  
  • Q.5 Answer any two of the following:- 16  
  •   (a) Explain the customs and shipping formalities for exports.  
  •   (b) Explain the procedure to appoint Custom House Agent.  
  •   (c) Explain the types and importance of Bill of Lading.  
  •   (d) Write note on MDA.  
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